Marketing and Business Elements

Archive for June, 2010

Would you have done some planning for 2008? Now we begin the year one wonders if the planning had been done has been fulfilled or has become a dead letter. The truth is that few years I’ve been wondering and have not found someone to tell me that their planning has become reality … keep trying.

But do not misunderstand me to skip the planning and results in developing a malignant cancer that sooner or later will require chemotherapy. Therefore, as owners, managers and entrepreneurs must be very clear what are the basics of planning and return to them again and again to properly manage.

What are those reasons?

Plan is to turn what they want to achieve in what we do,  to turn our goals into steps to achieve them.

To do this we must consider three basic reasons:

1. Future: Plan is to bring our long-term goals to our short-term tasks. It is shaping the future, and identify ways to achieve it, by what we do today. Good planning will end with a long list of things to do and time to complete.

2. Process: What is really important, planning is the process as we discover the road. Planning involves setting goals, explore ways to achieve them, make a plan, and monitor the results systematically. Each and every one of the steps are the process and not one of them is something wrong.

It is customary, after working like donkeys in our planning, to discover that everything we’ve written is useless. (Much more so now with a hostile environment.) If you want some advice, “Do not worry, business plans are always wrong, planning is the process worth it.”

It is reviewing, revising and editing, and reviewing and revising and editing again. Things are always moving and therefore it is today can be obsolete tomorrow. Getting it is absolutely essential for planning.

3. Philosophy: Planning is an attitude and a way of understanding life and business that requires total dedication and constant. Neither the plan ends when you finish writing, does not begin with the first letter. Understand that is inherent in the work of management will help achieve better results.

The airport is raja

When you called the airport that provides the best services, Bogotá did not do well. Only 2.3 percent of respondents rated positively the Eldorado International Airport, compared with 30 percent favorable to Santiago de Chile and 29.6 percent for Miami. What does the study highlights is that the Bogota air terminal ranks first in volume of cargo in Latin America with more than 463 000 tons per year, and the third movement of passengers to major business centers, and after Guarulhos Congonhas, Sao Paulo, with 7.3 million passengers a year. The position of the airport may change as a result of the investment of more than one billion dollars referred to in the master plan.

Health, on the right track

Although executives surveyed for the best special health conditions are in Miami, Bogota achieved a favorable result (sixth) since the 4.6 percent of respondents chose it as a center for health services world-class cities such as beating Buenos Aires (4.4 percent), Monterrey (2.5 percent) and Rio de Janeiro (1.1 percent). According to the Chamber of Commerce, the export plan, medium and long term, the city plans to be a leader in the operation of services in fields such as cosmetic surgery, ophthalmology, dentistry and transplantation.

Challenges

The report of the Chamber of Commerce warns, after revealing the results of the survey, Bogotá’s goal is to reach the group of five cities with the best quality of life in Latin America, and is thus proposed by the Regional Council of Competitiveness . This requires progress in areas such as employment generation, enterprise development and improvement in the purchasing power of citizens.

A fancy travel is something that most people fancy. To afford a not just convenient and lavish travel, it is likely that we will spend all of our savings in our account. Planning and organizing every single thing before deciding to travel is a must. Of course it is very dangerous for us to travel without carrying huge amount of money for the accommodation and other expenses.

Without a perfect and exact calculation it is possible that we will end up sleeping on a rumpled tent by the street or rolling ourselves at night on the seats of the subways under any circumstances and any weather temperature. Yet, accurate planning does not mean that we can travel safely and conveniently or even extravagantly.

Anything can happen on the way we travel. Robbery, looting, illegal livies, or unpredictable expenses that we have never calculated before are some possibilities that can dry up our wallet. Being penniless is something that we can avoid sometimes.

However, there is no need to be too worried. Nowadays, getting an instant loan is a piece of cake. Simply by clicking the lender site which can provide us with instant pay day loan and signing up ourselves as a member, we can get an instant loan to pay our bills during the travel.

The payday loan will be sent quickly to our account within no later than fifteen minutes. The fancy convenient or lavish travel is no longer an unaffordable dream.

It is also the first of the Andean Community to offer excellent conditions for professional development and standards of quality of life.

That is the perception of executives in the region, which is entered in the survey “Best cities for doing business in Latin America”, part of the ‘study of cities’, the journal ‘American Economy’, held in 2003 and 2004.

The results, revealed by the Bogota Chamber of Commerce, indicated that the image of the Colombian capital improved by such factors as the positive perception of the elected executives (surveyed 1600) rose from 3.3 to 4.2 percent. Santiago de Chile ranked first with 25 percent of positive opinions.

One of the most favorable influence on the perception was that of security, since 91 percent of respondents agreed that security conditions have improved over the last three years. Santiago de Chile was ranked as the second city in this area with 41 percent.

For executives Bogota, quality of life in the Colombian capital raised (78 percent) due to the success of programs and projects of public and private sectors that have improved the environment and conditions of access of citizens to public services ( see graphs).

Choose the name of your company is not a trivial task, perhaps one of the most difficult decisions to make. The correct name can add distinction to your business. Do some brainstorming and get an interesting list of names, then begin to analyze them.

Avoid names that are vague or misleading connotations, as well as the names difficult to spell, pronounce or remember. At this stage there is more to corroborate the pronunciation in another language (business is being born today, who knows what will become in the future).

Once you’ve shortened the list, proceed to check availability and register the domain through a domain registration company. Please pay attention to this detail, do not register your domain for a third party who then passes it to his name, because it may never happen.

“The biggest mistake new entrepreneurs comment is to leave after a failure.”

Besides the name, you have to choose the legal structure of your company (sole proprietorship, a corporation with others, an SLR, a corp, an LLC, etc., Structures varies from country to country, so it is appropriate that provision of advice with a local accountant or attorney to discuss the advisability of adopting one or the other).

When you start to think the idea of working from home, one of the first questions you ask yourself is: what would be a good idea to start a business venture from home?

A good business to start from home is one for which you feel the utmost conviction, you have the talent and the means to carry it forward.

The election of a new home based business should not be influenced by your friends or any advertisement, but will build reflection on your own strengths.
5 Steps to Choosing a Business to Work From Home

The following steps will help you decide on your choice of business so that you start from the home.

working from home
1. Assess your skills

You must assess your strengths and weaknesses. For example, you may have an artistic character or good communication skills, or you like interacting with children or animals. Your skills will be the basis of a successful home based business.

After evaluate you, ask yourself, “With these skills, what kind of business I can start from home?”

Assuming you have an excellent management and accounting, you can have multiple business ideas to take forward from the home that are not limited to the payroll (payroll) tax several presentations to the year-end accounts, etc. . This book talent, combined with other skills, could open the doors to several other related business opportunities work from home.
2. Test Your Business Idea

Now with this list in hand, it crowds out the undertakings that are difficult or simply can not run from the home, such as starting a small factory in a residential area. You also have to consider that you can not carry a home-based business, whether it is dealing with a lot of customers coming and going.

Many people start a business from home with the first business idea that comes to your mind and immersing himself in it. Do not. You will waste your valuable time and money.

The key to a successful home based business is to go through the process of selecting companies.
3. Benefits and Business Plan

The Business Plan and earnings are the main keys to Start any business from home. The idea may be very pretty but if the accounts do not login … “To start the business?

The two important factors to consider before starting a “home business” are: calculating expected income and the preparation of a Business Plan. To make your business from your home to be successful, you have to take into account these factors.
4. Calculate Profit
in the pursuit of profit

It is important to know how much revenue is generated from your business at home.

You can be very talented / or, but if you can not sell your product or service, your business will not succeed.

You have to assess whether people would be willing to pay for this product or service. Will it be enough benefits based on your expectations? The enterprises survive due to business profit, and you’ll note that many bills to pay.

At this point you should double check your list of business ideas and reassess the benefit of each aspect of the idea. If any business idea does not give satisfactory reply to the issue of benefits should be removed from that idea. You have to decide the amount of income you want to achieve.

Many people develop their venture home to complement their income and are happy with that. But is this your motivation for starting a home business? If not, then you have plenty of work for the investigation into the capacity of your business idea for profit.
5. Prepare a Business Plan

It is imperative that you make a business plan to evaluate the success of your venture. Your idea, when put into black and white, will help to identify gaps and have a chance to repair.

A business plan not only helps you get some clarity, but also helps you keep in touch with your vision and guide you while driving your business. Remember, it costs you nothing to write and rewrite your business plan. However, once you’re running the business, every mistake is costly. “Sweating” more in this previous stage, will ensure better management of your business.

The company that we are creating at the moment does not have and do not bet anything to make a product and therefore we can not mention their advantages and disadvantages. Perhaps in the not too distant future a commitment to manufacture a product. Aspects to take into account  Impatience is not the case, since several years ago that he was thinking about founding a company of this type of item and therefore has made a careful study of why it would be a good idea to provide various services, as well as there was no competition, it will be difficult to make this company.  As mentioned before we studied them carefully, the chances that we would have to carry out this company that does not, we trust and do not rely only on what we know. Surveys have also been made on whether they benefit the locals.  We are realistic because they do not expect more than this company could offer us. With regard to economic resources, in the case of rewards, but do not expect that the business grows more and therefore no reason to stop working for several years. ALL POSSIBLE THAT WE CAN PUT BUSINESS   backup hard drive home PC Assembly  Preventive maintenance and corrective  PC web design for your business OBJECTIVE DESIGN SUPPORT ASSEMBLY MAINTENANCE OF PC HARD DRIVE PREVENTIVE AND A WEB PAGE ADDRESS CORRECTIVE OF YOUR PC FOR BUSINESS “10 August 7, 1910 I can devote to
# HOW TO CHOOSE A BUSINESS that I like? Can I meet 10 9 8 October 1 growing need? “I can specialize 9 10 10 10? “I can 10 10 9 10 Learning and test it first? EVALUATE HOW YOU HAVE A SPECIFIC BUSINESS CONSIDERED. Is this something I enjoy doing? R = Si, are activities that most of the team likes to My favorite activities are: R = Design pages, maintain, format, install programs, arm and disarm pcs. “It will cover a growing need in the market for which there is no similar substitute? R = No, because there are several businesses almost similar to ours, therefore we can not prevent competitors is. “I can fill a need for specialized and customized so that customers actually come to believe that there is no similar substitute? R = Yes, that offer products and services of high quality we can ensure that customers think we’re the best. “I can handle the needs of capital? R = Yes, just a matter of getting loans, mortgages, etc. The capital of the problem is not so much “I can learn in advance about the business working as an employee of another person? R = Yes, well known and we acquired more experience working in a renowned company.

Will work as a “hollow company” without a factory and with a minimum number of employees? (A “hollow company is a company in which everything is” outsourced “, which implies the use of external sources of manufacturing and packaging). R = Yes, because we need the materials can be purchased with others. Is it a product or service I can test in advance? R = If, for example page design can make an upload to a server and check its operation to see the errors we commit. Should I consider a partner who has complementary skills to mine or that may contribute to the financing of the company? R = Yes, well we have possibilities to grow our business, have more branches, provide more jobs and so on.
# HOW TO CHOOSE A BUSINESS MEETING 1 – Test: HOW TO CHOOSE THE TYPE OF BUSINESS 1. Which of the following actions are essential to becoming a successful entrepreneur? A. Must be willing to risk all the assets of his family. B. Think quit his job before starting. C. Choose a business in a sector of your choice. D. Be willing to invest large sums of money. 2. The most common mistake and most important employers make is not having enough money. A. Truth B. Lie 3. Which of the following is NOT a good reason to start a business part time? A. Not be without a source of revenue and profit while your company is running. B. Family members may participate in the company. C. Have the time and equipment necessary to operate their own businesses in their regular work. D. New tools like the Internet, pagers and fax machines, which allow you to manage business from home offices, businesses, including those geared to electronic commerce, direct marketing and unique products. E. If a company part-time began to prosper, decide whether to quit his job and devote himself to full time business. 4. Suppose you are looking for some general guidelines that allow you to choose a business. Which of the following responses would be a good decision? A. You have the option of choosing between a business that poses major challenges regarding the chances of success and one that would be very easy to manage successfully. You choose the one that poses challenges. B. Realizing that time is passing and that it is a very important step, it is best to decide and start any business to see what happens.

If I had to choose between starting a business in which you have previous experience and one that meant starting from scratch in an entirely new field, choose to start from scratch. D. It would take as long as necessary to ensure a great opportunity. E. If he were determined to put a toy store in a strip mall, I would at all costs. 5. Whereas there are no fast rules, in general, which of the following businesses would be easier to undertake and would mean a greater capacity for pricing? A. Operating a service station itself. B. Sell Grandma’s delicious cookies. 6. In most cases, the best way to train in the business you want to pursue is: A. Talk to all persons engaged in same business. B. To analyze the advantages and disadvantages of the business. C. Make a balance sheet “pro form”, a statement of earnings and cash flow projections for twelve months. D. Working for someone to go the same business. E. Consider objectively the joint views of your accountant, your banker, your lawyer and insurance agent. 7. Starting a “hollow company” means: A. Starting a company that has no assets. B. Start a company that has a negative net worth. C. Acquiring a shell corporation. D. Founding a company in which all activities are outsourced (manufacturing and packaging). 8. His dream has always been to store products for home, but now he’s ready to start realizes it will be very difficult to compete with all the Home Depots of the world. You must do the following: A. Finding a niche in the business of household products which can specialize. B. To engage in other business.
Working for a large chain of products for the home and see if there is a need that only you could cover. D. All of the above. 9. What is the most common mistake that leads to failure? A. Lack of experience in the business chosen. B. Inadequate capitalization. C. Do not choose the right business from the start. D. Lack of accounting skills. E. Lack of familiarity with the competition. 10. No need to worry about the dumbest competitor in a business oriented to provide services.

one of us have free time we will establish timetables which will open the company and what services we will offer first, and in this case as we are five that make up the team, it’s harder to have conflicts both in the school and the family.  Selection Strategies We have discussed and planned and it is our experience that they need in place, is exactly the type of business you intend to start.  The business we want to start, for all team members is very easily because they are services which dominate almost completely and therefore does not pose any difficulty in providing these services and more.  Our business has long-term economic potential because most of our services are provided through what we know and also use software that have been purchased at a promotional price for it, earnings will be for a long time.  We have been presented several times and it is there where we did the idea of creating your own business.  This business is in great demand now and in the future as well, otherwise, it is contemplated and provide more services to increase revenue and also plans to open new branches in other states.  is trying to adjust prices depending on who hire our services on different days will be various promotions.  In this case our business is not based on price and there are standard amenities in addition to currently have no competitors and that makes us unique in providing such services.  In our company, rates are subject to change because more than half of our services we offer, do not have a fixed price, since they are subject to various factors such as software and Internet use, among other possible factors.  The company will only have fixed prices in some of the service, ie only those who can not increase your costs over a long time, such as equipment maintenance service. For other services, you can not set prices because many external factors.  You can bet the other business of which is unfamiliar to something, and together try to familiarize ourselves as much as you can to make big profits in the short term.